If you are a blogger and a WordPress site owner, you must have applied for a Google AdSense account to earn money through advertising on your website. The Google AdSense account gets approved after a few days. But after AdSense account approval, this message starts showing on your screen when you open your account.
“Earnings at risk – You need to fix some ads.txt file issues to avoid severe impact to your revenue.”
You don’t need to worry at all, this article is going to tell you a very easy way to solve this problem
What is an ads.txt file?
Ads.txt stands for Authorized Digital Sellers, Google recommends including this text on your site to make it easier for sellers to find and review your inventory. Ads.txt is simply a text file that lists the sellers that should serve ads to your website.
An ads.text file used by the Google AdSense program to allow you to manage your advertising account settings. If you have an ads.txt file configured and your website is using Google AdSense, then you need to make sure that all of your ad code is properly registered in the ads.txt file and that any errors that are detected are fixed.
If your site isn’t using Google AdSense, then you don’t need to worry about this file or its associated issues.
What are the benefits of having an ads.txt file?
You need an ads.txt file to manage your ad campaigns. If you don’t have one, your revenue can be severely impacted. Here are some benefits of having an ads.txt file:
- You can easily identify which ads are not working and fix them.
- You can prevent your ads from being served to certain users or countries.
- You can estimate the revenue lost due to incorrect ad placements.
- You can keep track of your spending and see where you could save money on ads.
- You can measure the effectiveness of your ad campaigns and make necessary changes if needed.
How to activate your ads.txt file
Your ads.txt file is one of the most important files on your website. It’s a text file that stores all of your advertising information. You need to make sure that it’s activated and updated so that your ads are serving properly. Here is a simple way for activating and updating your ads.txt file:
First of all, you have to open your Google AdSense account,
then on the screen, the option of a fix now will appear in front of you, you have to OK it, and a new screen will open in front of you
You simply click on download and download the file.
The text that is downloaded consists of four parts.
- Domain name
- Publisher I’d
- Account type
- Identifier issued by a certified organization.
Till here our first step is complete.
Installation of Plugin in WordPress
Now open the dashboard of your WordPress site and go to Plugins,
Click Add New Plugin
Type the name “ads.txt Manager”
Simply install and activate the plugin.
After that, go to the settings and there you will see the add text option
Click on it and you will see a blank box.
After this process, open the downloaded file from the Google AdSense page on your computer,
copy the text،, and paste it in the blank box and save the settings.
Google will take one day to recognize this file,
After being recognized by Google, this message
“Earnings at risk – You need to fix some ads.txt file issues to avoid severe impact to your revenue.” will disappear from your google AdSense account.
How to verify ads.txt is published
After putting Google ads.txt on your site If you want to check whether the text has been added or not, the method is very simple.
Open your browser put your site URL in this way,
If you can see the file in the browser, then it means that your ads.txt has been successfully installed and google AdSense will find it successfully.
What are the consequences if you don’t have an ads.txt file?
It is important to have an ads.txt file in place if you want to avoid potential revenue and earnings at risk in google AdSense. If an ads.txt file isn’t present, Google will use its own ad serving algorithms which can have a significant impact on your website’s traffic and revenue.
Here are some consequences of not having an ads.txt file:
- Your traffic and revenue could decrease significantly
- You may see higher bounce rates and lower click-through rates on your ads
- Google may reclassify some of your pages as non-ad content, which could lead to decreased traffic and revenue
- Your website may rank lower in search engine results pages (SERPs)
If you run an online business, it is crucial that you have a working ads.txt file in order for you to properly track and measure the performance of your ad campaigns. Unfortunately, many businesses do not have a functional ads.txt file, which can lead to major losses in revenue as a result of incorrectly matched ads and misplaced traffic.
If you are not tracking your ad campaign performance correctly, there is a high chance that you will suffer from earnings at risk – this means that your income could be severely impacted if the wrong ads are running or if your traffic is being misdirected. To avoid this problem, make sure that your ads.txt file is up-to-date and error-free so that you can accurately measure how well your campaigns are performing.